Friday, August 27, 2010

Tips for Membership Retention

See Tips for Membership Retention compiled during the "Closing the Back Door" :Membership Retention Plenary Session at the Montreal Rotary Convention, June 2010.

See also a News article on the session.

Wednesday, August 25, 2010

Latest Haiti Relief Update

Click here for the latest Haiti Earthquake Relief Update.

"Club of the Month", Membership Newsletter Innovations in 7020

A district continuing to experience membership increases in our region is District 7020 in the Caribbean. This growth happens because they innovate, keep fresh and fun ideas in front of their Rotarians, and they work their plan.

DG Diana White has again, this year, kept the momentum going with another innovative program.

See District 7020's "Club of the Month" concept overview. See also their promotion of the first month's criteria in their dedicated newsletter "PAM".  

Friday, August 20, 2010

New Club Brochure Templates Available

Download the new club brochure templates from the RI website. 

These customizable templates are available in three formats, for clubs with varying levels of technical expertise and software.

Top Ten Membership Tips

There are almost as many ideas for recruiting club members as there are Rotarians, which is not surprising considering Rotary’s diversity. While some universal strategies come up again and again, others capitalize on new technologies or aim to expand Rotary’s demographic reach.

Read the top 10 tips for increasing club membership on the RI website, and submit your ideas in the comments section.

Membership Minute

Tuesday, August 17, 2010

Membership Ideas- Tried & True

See a description of the 5 for 1 Membership Plan outlined by Pres. Ray Klingensmith for Membership Development.

See a description of the STAR Program.

Both courtesy of zones25-26membership blog

Monday, August 16, 2010

Cliff Dochterman Speeches Available

Cliff Dochterman

From one of the most dynamic and insightful speakers in Rotary today, and the author of "The ABCs of Rotary", come the speeches of Past RI President Cliff Dochterman,  available now on DVD. The speeches include:  
  • Vocational Service, Rotary's Original Idea
  • TRF Window to the World
  • If I Could be President Again
  • The Friendly Fire of Rotary
  • The Unwritten History of Rotary
  • Conversations with Paul Harris
The cost is $15.00 per DVD speech. The cost is $75 for all 6. Make check payable to "The Americas Foundation" and send it to:

Karl Stucki
1401 Grand Ave.
Piedmont, CA 94610

For more information contact Karl Stucki

Sunday, August 15, 2010

New "No. Sponsored" Field on DaCdb Database

The District and Club Database has added a new "No. Sponsored" field. The new field will require manual entry from Rotarians or Club Secretaries using the Four Way Test of the total number of new Rotarians sponsored by the member.

The field is located between the "Sponsor" field and the "Languages Spoken" field.

Sign in here with your user name and password to see.

Friday, August 6, 2010

Our Membership Motto!

As we enter into August, which is specifically devoted to Membership & Extension, this is a wonderful opportunity to remember the concept or phrase the RI Board adopted a few years ago in support of membership: Each Rotarian: Reach One, Keep One. 

This phrase emphasizes the importance of every Rotarian assuming responsibility for sponsoring new members as well as stressing the importance of retaining members.

Under the RI Strategic Plan ‘Improve member recruitment and retention’ is one of the underlying elements of the priority ‘Support and Strengthen Clubs’. Membership is a compilation, or final result, of a variety of different factors: prospective member outreach, stimulating and engaging weekly club programs, vibrant and relevant service projects and club sponsored programs, communication, effective and comprehensive training and information, fellowship, club assessment and planning, public relations, public awareness and public image. All of these factors work together in supporting member recruitment and maintaining retention. Strong, relevant, and vibrant Rotary clubs are more inclined to attract as well as retain members.

RI provides a number of resources for clubs to access and use depending on their need. An overview of resources available throughout the organization that can be used to support membership related activities is referenced in the catalog:
Empower Your Rotary Club with RI Resources for Membership Development

A variety of information related to statistics, trends, research and survey data can also be found at

Exerpted from an article by Donna McDonald, Manager, Membership Development & Research Division

Thursday, August 5, 2010


From time to time, I find an excellent "best practices" idea. Following is a report from the Rotary Club of Springfield, Oregon (D511)) who had a spectacular year of bringing in new members in 2009-2010 and seems well on their w